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Ouronyx takes the clinical feel out of the aesthetic experience

Project name
Ouronyx
Project sector
Leisure
Completion date
01/12/21
Client
Modus
Ranges
Bavaria

Prestigious medical beauty space with elegant interior.

Ouronyx is a luxury facial-aesthetics company with branches in Dubai and London. The London branch is in a refurbished corporate office block built in 1926, once known as the Sweden House but renamed 20 St James’s Street.  

WELPUT, Grafton Advisors, Structure Tone Limited, and Orms Architects initiated a wholesale structural refurbishment of the building in 2016, removing the original core and common parts to create uncompromised floorplates throughout.

Ouronyx occupies 6,910 sq ft of this prime SW1 real estate, in the very heart of London’s luxury quarter. 

They wanted a refit consistent with their brand identity so Modus Workspace were challenged to create the first global destination clinic focused exclusively on facial aesthetics, and a sensory experiential space.

We caught up with Modus Creative Director and Lead Designer for Ouronyx, Vidhi Sharma, to find out more about the design journey of this outstanding project:

“The project was based around immersing ourselves within their brand. Our client had a clear vision for what they wanted to achieve, emphasising the importance around the psychology of the space and their ethos. We knew that it needed an essence of purity and to ‘feel’ a certain way.

“Our approach was hugely collaborative. From the beginning of the design process, we spoke about the rhythm and the psychology of the space to evoke emotions and create a memorable and trusting experience throughout every aspect of their client’s journey.” 

The exclusive location and clientele demanded an innovative design statement and Vidhi was keen to take the clinical feel out of the aesthetic experience in favour of a more elegant, boutique feel. Opting for clean lines, a muted colour palette, and minimalist design, a space was created that instantly soothes; a psychological effect that prepares visitors for the treatment.

Commenting on the relationship between design and experience, Vidhi explains how the space “plays into all your senses, a tranquil space where wellness and wellbeing come first.”

“The Ouronyx clientele can immerse themselves in an experience like no other, forgetting the fact that they are in the hustle and bustle of London. From the moment you enter their space, you feel an instant sense of relief and release, knowing that you are being taken care of and are in the very best hands, in a sensational space like no other.”

The refurbishment took place during the global pandemic and was immensely challenging.

“As we were designing the space during COVID, we came up against quite a few challenges; one of the biggest was sourcing furniture from around the world with the issues surrounding manufacturing and shipping time constraints and delays.” explained Vidhi Sharma.  

Six treatment rooms with curving walls surround the atrium.

Solus ASM, Jo Burley, worked closely with Vidhi Sharma and Derron Herman of Tile Touch to ensure the delivery and installation of the surfaces. 610m2 of Bavaria Elsdorf in a Natural finish were installed over two weeks in December 2020. Derron Herman commented, “This tiling installation required detailed planning and cooperation which between all parties we managed to achieve.” With all wrinkles now successfully smoothed, the Ouronyx facility is well placed to become the go-to service for London’s best kept faces. 

CREDIT

Interior Design

Vidhi Sharma - Modus

Tiling Contractor

Derron Herman - Tile Touch

Photography

Tom Fallon

Colours
3
Appearance
Marble
Material
Porcelain

Bavaria