Red Dog American Sandwiches

Description

Red Dog American Sandwiches is the sister brand of Red Dog Saloon an American BBQ chain with locations in London. Newly opened at Lakeside shopping centre, Red Dog American Sandwiches takes the essence of the Red Dog Saloon chain, whilst transforming the experience into a fast-food concept.

Tiles Used

Floor tiles from the Precast range and the Quarry range.

Outcome

Serving a delicious array of mid-western delicacies such as Texas Cheesesteak, Mac n Cheese, Onion Rings and BBQ beans, Red Dog American Sandwiches offers customers the American dining experience in a fast-paced retail setting.

Following on from their successful branding and interior design for Red Dog Saloon, the team at DesignLSM created the interior design and brand identity for Red Dog American Sandwiches. Inspired by typical American diners, the sandwich restaurant works well for both sit-in and take-away customers with diner style booth seating, a bespoke wall collage and subtle, understated Americana theming.

Solus were delighted to once again work with DesignLSM by supplying floor and wall tiles to the project. Chic, concrete inspired tiles from the Precast range were selected for the main restaurant in a majestic 600x1200mm size. The honed tiles offer a subtle, smooth sheen; with individual tiles displaying a variety of patterning, imitating distressed concrete in a very contemporary way.

In addition more than 75m2 of black Quarry tiles were used on the floor area of the open kitchen. These hard wearing, slip resistant and durable tiles offered a solution to the aesthetical requirements of the space.